This was one of the biggest and most challenging projects I’ve ever worked on, as my final school project. I had to create a campaign video for the eyewear brand Odette Lunettes, showcasing an AI tool that would let users virtually try on glasses via an app or in-store. The glasses themselves were generated by AI based on a dataset provided by Odette Lunettes.

Although the school warned that completing the tool fully might not be possible, my goal was to express the concept as fully as I could. Creating a campaign video for something that didn’t physically exist, and wasn’t even finished, was a real challenge. To make it work, I produced the entire video using AI tools, mainly MidJourney and Adobe Firefly, and then edited everything in After Effects to bring the campaign to life.