This project is very close to my heart. At the start, we were trying to find a name for a luxury interior brand with a refined, elegant style. Somehow, I came up with a name inspired by my own, dropping the first letter of my name, Ioana, to create Oana. The name stuck even though it wasn’t a personal project. I worked on the full branding guidelines, everything except the logo, to create a cohesive, luxury-focused visual identity.